Ultimate Digital wins the Flexible Packaging Award at the 2019 HP Inkspiration award for their outstanding Kids Ink brand.
Kids Ink is a fun interactive and educational platform that allows children to design their own unique, re-useable and recyclable bag.
Utilising the variability capability of our HP 20000 presses thousands of unique designs can be printed in each production run.
Chris Tonge, Executive Director of the Ultimate Group was delighted to hear of this award, saying: “This has been a really rewarding project to work on and it has involved the entire Ultimate Digital team. It has been fantastic to get some of the kids here to see their designs being printed.”
Kids Ink fits the brief for schools being fun and creative while also educating children on the important topics of healthy eating and the environment.
Andrew Pike Marketing Manager at HP said: “Ultimate Digital is truly innovative and deliver exciting campaigns every year. This is the second time in 3 years that they have lifted this award.”